Tuesday, October 30, 2012

6 Launch Tips for Mompreneurs



October 30, 2012
Level Playing Field on Inc.com

This post is part of an ongoing series written by Patricia Fletcher, Astia Board of Trustees Member, for her blog on Inc.com, Level Playing Field. Scholar-practitioner, experienced high-tech marketer and advocate for meaningful innovation, she is passionate about leveling the imbalanced technology playing field to include all the best innovators. In addition to serving on the Astia Board of Trustees, Dr. Fletcher happily lends her research, time, and voice to enable women to change the world through high growth entrepreneurship and board service. Follow her on Twitter @pkfletcher.

The great thing about being an entrepreneur is that you have a decent shot at defining your own path.  That flexibility makes it an attractive option for moms re-entering the workforce and those looking to change careers. 

Read the full post at Inc.com...

Thursday, October 25, 2012

Dr. Teresa Nelson blogs about Astia

One of Astia's nearest and dearest advisors, Dr. Teresa Nelson, has joined us this week at Astia's Global Entrepreneur Program in Silicon Valley (Mountain View to be exact). She has been blogging all about the program, the companies and why you (yes, you!) should get involved with the advisory period and beyond at Astia.

Read her thoughts here: http://drteresanelson.wordpress.com/

Thursday, September 6, 2012

Never Make a Cold Call Again: 4 Tips


September 6, 2012
Level Playing Field on Inc.com

This post is part of an ongoing series written by Patricia Fletcher, Astia Board of Trustees Member, for her blog on Inc.com, Level Playing Field. Scholar-practitioner, experienced high-tech marketer and advocate for meaningful innovation, she is passionate about leveling the imbalanced technology playing field to include all the best innovators. In addition to serving on the Astia Board of Trustees, Dr. Fletcher happily lends her research, time, and voice to enable women to change the world through high growth entrepreneurship and board service. Follow her on Twitter @pkfletcher.

One of my summer jobs during college was pure cold calling. I walked uninvited into businesses, selling knockoff designer perfumes and colognes at heavily discounted prices. Success, we were told, was nothing more than a numbers game. Hit as many places as you can, and the odds are that one out of 20 businesses will yield a sale. And if one person in an office buys, others probably will, too.

Read the full post at Inc.com...

Tuesday, September 4, 2012

Calling all High Growth, Women Led Ventures!

The September 14 application deadline to Astia's Global Entrepreneur Program in Silicon Valley is fast approaching

September 4, 2012

Astia is currently accepting applications for its 2012 Global Entrepreneur Program, and we want everyone to know! The Astia Global Entrepreneur Program is being held in Silicon Valley this fall, and we want as many women led ventures to apply as possible. The program is more than just your average bootcamp - it is a catalyst for the transformation from start-up entrepreneur to founder-leader.

But don't just take our word for it. Here are some things that recent Astia companies have said about our program:

“The scope and depth of the Astia network, programming and organizational reach is staggering. Astia has made an enormous impact on our business and we've felt so privileged to participate.”
AJ Strosahl, CEO, DonationPay, Astia Fall 2011 Cohort 

"The Astia bootcamp completely exceeded my expectations. It was advanced, detailed and introduced us to many of the key players in the fundraising community here. There was no time wasted and it was an extremely worthwhile investment for our business."
Sherry Lomardi, CEO, Hulafrog, Astia Summer 2012 Cohort

About the Program:
The Entrepreneur Program is an unparalleled resource for success - a transformative program designed by entrepreneurs for entrepreneurs who want to become dominant players in their sectors. The format? A comprehensive 5-day workshop, 3-month program of personalized advising from premier experts and the opportunity to start benefiting from the global ecosystem of angels, VCs, corporations, and entrepreneurs that is Astia.

Startups Accepted into Astia’s Program Have:
  • Raised more than $1 billion
  • Averaged a greater than 60% funding success rate, and
  • Achieved 23 exits, including 2 IPOs
Application Deadline: September 14, 2012

Who should apply:Exceptional women-led, high-growth start-ups who know that success is not just about raising money but about growing a business and thriving even in today's tough market.

To apply, please visit: https://gust.com/angel-group/astia/apply

For information regarding Astia, visit: www.astia.org


Tuesday, August 7, 2012

Graduates From MBA Programs Should Look to Startups, Not Corporations for Job Opportunities


Auguest 7, 2012
by Julianna Davies

Astia Guest Blogger, Julianna Davies is a researcher and writer for the online MBA resource, http://www.mbaonline.com. She suggests that instead of looking to larger and more established corporations, recent MBA graduates set their sights on the startup community in order to find positions with growth potential and plenty of learning opportunities. Julianna picks up on a theme mentioned on Astia’s blog, namely that startups allow for more freedom for their founders to develop the skills they need to succeed. 

Though the economic conditions in the United States and throughout the world seem to be slowly on the uptick, job security for new professionals remains quite uncertain. Students who flocked to Master of Business Administration programs years ago in hopes of landing a high paying corporate job are increasingly finding closed doors: even top-performing companies have largely clamped down on hiring, leaving many wondering how to pay off their student loans.

The answer, at least for some, may lie in startups. Startups are traditionally less secure than long-standing businesses, and the pay is often a lot lower to start. A growing body of evidence suggests that entrepreneurial ventures are the way of the future, however, which means that jumping on board now may actually be the smartest thing an MBA graduate can do.

According to a number of scholars, job growth is actually more secure in the somewhat unpredictable start-up environment than in traditional businesses and corporations. A 2010 report by the Kauffman Foundation, The Importance of Startups in Job Creation and Job Destruction, claimed that startups are some of the only opportunities for job growth in the modern United States. Larger corporations are hiring, of course. According to the report, they are not actually creating new jobs, though—they are maintaining their status quo by only hiring to match losses due to resignations or retirements. In many cases, the study found, many businesses are cutting jobs by only filling a percentage of their available slots.

“The study reveals that, both on average and for all but seven years between 1977 and 2005, existing firms are net job destroyers, losing 1 million jobs net combined per year. By contrast, in their first year, new firms add an average of 3 million jobs,” the Foundation said in its official summary of the findings.

Much of this job creation is owed to the ethos associated with most startups. A startup typically begins with an idea and a small group of dedicated entrepreneurs committed to bringing it to life. The company grows almost organically, expanding as needed to meet changing goals and to keep up with demand. The culture is usually profoundly different from larger, more established corporations.

“The larger and more successful the company, the more challenging it is to innovate, not only because of bureaucracy, but also because of a perceived fear of failure,” Gary Shapiro, CEO of the Consumer Electronics Association, a technology advocacy group, told Forbes. “Great innovation drives the most successful companies, from old-line companies that innovate their turnaround, such as Ford, to new generation companies that innovate to lead entirely new categories, such as Google,” Shapiro said.

The focus on innovation and creativity is attracting a whole new crop of graduates, many from the top schools. Organizations like Harvard University host start-up career fairs, where students can network and learn about career opportunities in a variety of small business settings. Internships are also exploding in popularity, enabling students to get a taste of life in the startup world while still in school.

While job security is important, most MBAs and other recent graduates flock to startups not for the paycheck, but rather to be a part of something bigger. “I feel like I’m a problem solver,” Daniel Shani, a 2012 MBA graduate from the University of Chicago Booth School, told the Chicago Sun-Times. “Entrepreneurs first and foremost are looking to solve a problem. They’re much less drawn to the dream of glory and fame. It’s really not about the money. I really would like to make a difference in the world,” he said.

Shani was one of several Chicago graduates to forego high-paying corporate work in favor of following their dreams—or just keeping more control of their careers. There is traditionally much more space to share ideas and be creative in entrepreneurial settings, and the work environment is often much more casual and laid-back.

There are trade-offs, however. “You need to be OK with rapid change, not having a clear road map, not having a management program,” Scott LaChapelle, assistant director of technology platforms and new employer development at Harvard University's Office of Career Services, said of startup opportunities. “You need to be OK with the fact that your job description, if there even is one, may change as well.”

Not everyone is well-suited for life in the world of startups. For those with business savvy who appreciate innovation, creativity, and positive change, however, there might be nothing better than trading in a suit for a slot on a small team of driven workers. The opportunities in this sector are only slated to grow, and job security—though never guaranteed—seems increasingly more promising for people with ideas to share with the world.

Tuesday, July 31, 2012

The Endurance Athlete's Plan for Entrepreneurial Success


July 31, 2012
Level Playing Field on Inc.com

This post is the fourth in an ongoing series written by Patricia Fletcher, Astia Board of Trustees Member, for her blog on Inc.com, Level Playing Field

"Entrepreneurs and marathon runners have a lot in common. When I ask a marathoner or an entrepreneur what makes her tick, the response is usually something like this: 'It takes a crazy person to do what I do. So, I guess I must be crazy.'" 

Read the full post at Inc.com...

Sunday, June 17, 2012

Why I Picked Astia In The Jungle Of Startup Accelerators, Incubators

“I made new friendships with CEOs from around the world building products solving a variety of problems.”

Published on: June 12, 2012 


By Poornima Vijayashanker (Founder & CEO, BizeeBee)

When I left Mint.com to start BizeeBee, a number of startup incubators approached me about joining.
While I liked the concept of having focused time to think, learn, and mentors who had help build some pretty amazing technology companies, I decided against joining an incubator.

I needed some time to myself, and quite frankly, I wanted the first six months of starting BizeeBee to be unstructured. Instead of spending time inside brainstorming, I got outside and met potential customers. I interviewed a number of them to understand their needs before a single line of code was written.

After the initial prototype was built, launched, and I had raised a seed round of funding an investor and mentor suggested that I look into Astia. I had heard about Astia before and had also seen many success stories come out of it.

Read the full original post on Women 2.0, here>>>