About Astia

Showing posts with label entrepreneurs. Show all posts
Showing posts with label entrepreneurs. Show all posts

Tuesday, October 30, 2012

6 Launch Tips for Mompreneurs



October 30, 2012
Level Playing Field on Inc.com

This post is part of an ongoing series written by Patricia Fletcher, Astia Board of Trustees Member, for her blog on Inc.com, Level Playing Field. Scholar-practitioner, experienced high-tech marketer and advocate for meaningful innovation, she is passionate about leveling the imbalanced technology playing field to include all the best innovators. In addition to serving on the Astia Board of Trustees, Dr. Fletcher happily lends her research, time, and voice to enable women to change the world through high growth entrepreneurship and board service. Follow her on Twitter @pkfletcher.

The great thing about being an entrepreneur is that you have a decent shot at defining your own path.  That flexibility makes it an attractive option for moms re-entering the workforce and those looking to change careers. 

Read the full post at Inc.com...

Thursday, October 25, 2012

Dr. Teresa Nelson blogs about Astia

One of Astia's nearest and dearest advisors, Dr. Teresa Nelson, has joined us this week at Astia's Global Entrepreneur Program in Silicon Valley (Mountain View to be exact). She has been blogging all about the program, the companies and why you (yes, you!) should get involved with the advisory period and beyond at Astia.

Read her thoughts here: http://drteresanelson.wordpress.com/

Thursday, September 6, 2012

Never Make a Cold Call Again: 4 Tips


September 6, 2012
Level Playing Field on Inc.com

This post is part of an ongoing series written by Patricia Fletcher, Astia Board of Trustees Member, for her blog on Inc.com, Level Playing Field. Scholar-practitioner, experienced high-tech marketer and advocate for meaningful innovation, she is passionate about leveling the imbalanced technology playing field to include all the best innovators. In addition to serving on the Astia Board of Trustees, Dr. Fletcher happily lends her research, time, and voice to enable women to change the world through high growth entrepreneurship and board service. Follow her on Twitter @pkfletcher.

One of my summer jobs during college was pure cold calling. I walked uninvited into businesses, selling knockoff designer perfumes and colognes at heavily discounted prices. Success, we were told, was nothing more than a numbers game. Hit as many places as you can, and the odds are that one out of 20 businesses will yield a sale. And if one person in an office buys, others probably will, too.

Read the full post at Inc.com...

Tuesday, July 31, 2012

The Endurance Athlete's Plan for Entrepreneurial Success


July 31, 2012
Level Playing Field on Inc.com

This post is the fourth in an ongoing series written by Patricia Fletcher, Astia Board of Trustees Member, for her blog on Inc.com, Level Playing Field

"Entrepreneurs and marathon runners have a lot in common. When I ask a marathoner or an entrepreneur what makes her tick, the response is usually something like this: 'It takes a crazy person to do what I do. So, I guess I must be crazy.'" 

Read the full post at Inc.com...

Wednesday, March 3, 2010

Entrepreneur's Bill of Rights

The following is a guest post by Lara Druyan, General Partner, Allegis Capital and member of the Astia Investor Advisory Council.

I was recently on a panel for SVASE in which I was asked what opinion I had for entrepreneurs raising money. This question arises pretty regularly. So I thought I would take a stab at memorializing some of these thoughts.

Raising cash especially in the current environment is hard. However entrepreneurs have power in the process. Hopefully you have a selection from whom you raise money. Sometimes that isn't the case and you take money from whomever is willing to invest. If you do have a choice or even if you don't you should understand from whom you are taking money. This sounds evident except many entrepreneurs don't know much about either the firm (if a venture fund is involved) or the partner at that firm (often more important than the firm itself).

Entrepreneurs, you have a right to know the person and firm to which you will be wedded in your endeavor and make no mistake you will be getting married. You know for better... for worse... In other words, do as much diligence on your investors as we do on you. To help you with this I suggest the following:

1) Ask for CEO and Founder references. Call people on the list and not on the list. LinkedIn is a great resource to enable this activity.

2) Be urgent about the process the investors are going through when evaluating your company. Are they asking for customer references as a "way to get started" in diligence? Or are they offering their own customer introductions as a form of diligence? Note: asking for your customer references should come late in the process - not at the beginning.

3) Do your homework about the firm. Do they typically make seed investments? Later stage? If you're raising a seed round think carefully about pursuing a $400M fund's money.

4) Find out how many boards your prospective investor is on. Hint: more than ten means that the investor is not going to spend much if any time with you.

5) Figure out what matters to you in an investor. Are you seeking leads, advice, recruiting help? Assess the fit between your needs and what your investor offers (as told by references).

Remember even if it doesn't feel like it you do have power in the financing process.

++

Lara Druyan is a General Partner at Allegis Capital a Silicon Valley based venture capital firm. Allegis invests in early stage companies developing enabling technology and software to serve emerging markets. Specific areas of interest include: enabling hardware devices, enterprise software solutions, broadband and wireless delivery techniques, and Internet infrastructure and services.

Monday, June 15, 2009

Open Letter to President Obama

Dear Mr. President:

“It has been the risk-takers, the doers, the makers of things who have carried us up the long rugged path towards prosperity.” We agree and celebrate your support for the American entrepreneur – the backbone of the economy. We applaud the creation of the Economic Recovery Advisory Board, and we write to you today asking that the Board ensures that the policies and programs it implements include high-growth companies founded and led by women.

The economic challenges we face cannot be solved without the true participation of women in the very heart of innovation – leading start-ups with the potential for high-growth and requiring the backing of venture capital. Women are now, more than ever, poised to embrace economic opportunity. Their exceptional pedigrees represent the decades of educational and cultural changes that have encouraged women to pursue advanced studies, then careers in the sciences, engineering, medicine and business. As these women assume the risks and opportunity of entrepreneurship to build and lead high-growth companies in the very sectors that can accelerate our nation’s economic recovery, we must remove barriers to their success. These entrepreneurs are extraordinary innovators. They are prepared to create jobs that provide prosperity. They need access to the networks that provide capital, mentorship and a clear map to success.

We believe this is an opportunity for your administration to use the stimulus plan for economic and social progress by 2015.

Mr. President, consider this: the roughly 23,500 U.S. companies that received venture capital between 1970 and 2005 accounted for 10 million jobs and $2.1 trillion in revenues in 2005, according to a study conducted by Global Insight, a leading economic analysis and forecasting firm. These numbers represent 9 percent of the total American private sector workforce and 16.6 percent of total U.S. GDP, according to the study.

However, of the venture-backed companies in this same period, fewer than 5 percent had a woman CEO and only 7 percent had a woman in a founder role. By 2007, these numbers had dropped to 3 percent and 5 percent respectively.

These figures are particularly startling when contrasted with the Minority Business Development Agency research that shows that between 1997 and 2002, the number of women-owned businesses in this country grew at twice the rate of all firms. The research also found that women have been responsible for starting over 50% of all new businesses.

The percent of companies founded and led by women that receive venture capital must increase. Women are a resource, that if tapped for their existing educational, professional, and innovative backgrounds and capabilities, have the ability to dramatically improve the state of the American economy now and long into the future.

Now is the time to pay attention to the economic role of venture capital, and who has access to that capital. Despite bleak economic forecasts, the market for innovative start-ups remains viable, as venture capital funds by their very nature focus on a long-term horizon. Relatively unscathed by the current credit crisis, many venture capitalists still have access to capital that could fund and grow the next wave of start-ups. Yet research shows their investment strategies and networks fail to include women.

As investors, entrepreneurs, industry leaders, researchers, and scientists we have dedicated ourselves to investing in entrepreneurship and innovation in an inclusive manner. We welcome, with hope and anticipation, your shared commitment to this vision – that women can fully participate in high-growth markets and partake of American prosperity.

We look to the Economic Recovery Advisory Board to set clear policies that will encourage the inclusion of women in all aspects of the process of investing in innovation. Specific recommendations include:

- Direct government funding to research why women are not accessing venture capital to build high growth businesses at percentages consistent with their participation in entrepreneurship. And continue to fund innovative programs that address the root causes.

- Encourage Limited Partner investors such as government pension funds to advocate for including women – not only in the portfolio of companies of these investment firms, but also in the general partner teams they select to make those investments. The data shows that venture firms with a woman as a partner are 75 percent more likely to have a woman-led business in their portfolio. The lack of investment in women entrepreneurs parallels the declining numbers of women partners in venture capital firms – which rests at less than 7 percent today and is even lower in other areas of private equity.

- Require the Small Business Administration (SBA) and the Small Business Investment Company (SBIC) to revise the women owned business rules to include venture backed start-ups. Currently, the requirement is that a woman must own at least 51 percent of a company to participate in the SBA and SBIC programs. Because raising venture capital results in changes in ownership positions for the founders and executives, this requirement excludes from SBA and SBIC programs the companies with women founders or leaders who have raised venture capital and whose ownership stakes have moved below 51 percent.

- Reinstitute SBA programs offering matching funds for new or emerging manager venture capital firms focusing on underserved segments of the market, including women-led or founded start-ups. These programs allow new venture capital firms to be launched with more financial stability resulting in an increased likelihood of successful outcomes, both for the new venture capital firms and for the companies in which they invest.

We believe only bold, brave actions will make the high growth, venture capital model inclusive of women.

Mr. President, thank you for your dedication to change, for accepting responsibility in a very difficult time, and for considering this request.

Yours sincerely,
Sharon Vosmek, CEO
Astia